kickin’ it old school


Ben’s Babies (L to R): Spike Jonez’ BMX, PK Ripper, Redline 700SL, 91 Elf Pro

We’re proud to announce we are now official sponsors of OS-BMX.com! Steve Brothers, the site owner, was kind enough to throw together some nice words for us and started up a couple threads announcing our new alliance. Approaching our 25 year anniversary in 2010, we are more than stoked to become part of one of the most highly regarded online communities for BMX history and old school parts preservation.

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Aaron Ross grips, revisited

Aaron’s grips has been receiving some love from a couple technology sites lately. First it was on Wired and then 3 hours later, it ended up on Gizmodo. I wonder if they know about the matching shirt? Thanks to all our friends on Twitter, MySpace and Facebook for helping spread the word.

Misc. news and the Odyssey Bus?

Our Norway distro sent us this photo last week. If you happen to see this bus driving down the road, honk and say hello. The read more link has some random pics and news for you.

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Electronical: Friends

Here’s the latest upload from Electronical. It’s the Friend’s section so there’s plenty of cameos.

photoshop’s archnemesis

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This is our latest advert commemorating 41 Thermal’s 10 Year Anniversary. For this one, Jim Bauer dug deep into the photo archive and put together one hell of a Photoshop file. Many software crashes later and you get an Odyssey ad that’s filled to its edges with history. If you want to get a good look at all of them, open up the 1920×1200 wallpaper or pick up Ride BMX’s 157th issue.

Also, in other Jim Bauer news, he is now a member of iPath’s BMX team!

Aaron Ross grip and bike check

A couple bits of Aaron related news. There’s a bike check up over at DigBMX.com and as always, you can count on it being one of the most colorful bikes in BMX. Ocean Blue and Fluorescent Pink in full effect.

His signature grip is also available in white now. If you want to treat your palms to some luxurious softness, these grips are the way to go.

Jim Bauer x Sharon Walsh!


Collab of the year! Cake time at the wedding reception. Photo by Nuno Oliveira.

The big news of Memorial Day weekend is our own Jim Bauer tied the knot with his sweetheart, Sharon Walsh! The ceremony was held atop Baldwin Hills with the city of Los Angeles as the panoramic backdrop. Reverend Mike Ardelean made the “I do’s” official and the newly-weds dashed away on a freshly detailed sidehack! The wedding was amazing and congratulations to Jim and Sharon!!!

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Chameleon?

Here’s a sneak peek at some translucent white Senior 2 Pivotal saddles and Twisted PC pedals that we have in the works. More info coming soon.

We’ll be uploading all of our product promo videos on our Vimeo channel so add us as a contact and subscribe to it!

Directors: White and Purple Rain

If you’re looking for some white forks to match up with those white Seven KAs we posted yesterday, you’re in luck. We just got a batch of white Director Forks and more purple rain.

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Fluorescent Pink, White and Gold


New 36 hole rims in stock! Hit up our catalog for cross sections.

We have two new color options available for our Hazard Lites and the Seven KA rim now comes in white. Both clock in at 17mm tall and Hazard Lites have a width of 32mm, while the Seven KAs are 34mm. The Seven KAs are built using 7000 series aluminum so they’re a little bit lighter in comparison. Both, however, are two of the lightest and strongest rims you can find and can’t go wrong with either one.

These rims are painted so they’re more suited for brakeless riders. The gold ones are available in 24″ versions. Contact your local shops or mail orders to lace up a pair!

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George’s Cover Story


“3… 2… 1… NOW!”

Did you know that in 1998, George French had a Ride UK cover?! I did not know that until about 10 minutes ago. Ride UK has been doing a series of articles featuring cover stories from past issues and right now, you can read about George’s story about the 7″ kicker to wallride.

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Colored & Clear Plegs

I don’t think anybody guessed Plegs at all in our new shipment post so we’ll start the unveiling with these. They’re shipping now so contact your shops and mail-orders to get your hands on a pair.

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