News purple rain

Purple Rain Hazard Lite Wheels and Rims
Back in Stock!

BACK IN STOCK. Purple Rain wheels and rims available now. No more coming in, grab ‘em while you can. Jerome Odesa knows!

Purple Rain
Available Now

Back by popular demand: Purple Rain.

We originally did Purple Rain back in 2008, and it has been one of the most requested finishes to return over the years. We are happy to say that it is back again for a limited time on select products, so don’t sleep.

New Arrivals
March 2020

New wheels, hubs, grips, and more are in stock and available now at your favorite shop or online.

Vital BMX:
Odyssey at Interbike

Watch Jim Bauer talk you through a few of the new items we had at Interbike. There is a lot more new stuff that didn’t make the video, so stay tuned for info on those in the coming months.

Levan’s bike update

We posted Jimmy’s bike check a few months ago and he recently got some new parts for it. It’s a Purple Rain wheelset that we’ve been saving for him and it’s looking great on his bike!

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White and Purple Rain

If you’re looking for some white forks to match up with those white Seven KAs we posted yesterday, you’re in luck. We just got a batch of white Director Forks and more purple rain.

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Purple Rain Director Forks

Purple Rain

Our Director forks are now available in Purple Rain. It’ll make your bike looking so hot, doves will cry. Read more to find out what makes these forks lighter and more durable than traditional front wheel holders.

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Kurt Rasmusson’s new stallion

Kurt\'s Purple Rain equipped bike

Kurt\'s Purple Rain equipped bike

Kurt’s rockin’ black with Purple Rain these days and it’s looking pretty sweet.

Purple Rain:
Available Now!

Honey I know, I know, I know times are changing.
It’s time we all reach out for something new.
That means you too.
You say you want a leader,
but you can’t seem two make up your mind.
I think u better close it,
and let me guide you to the Purple Rain.

The following parts are now available
in Purple Rain, Purple Rain:

» Director Forks
» Lumberjack Bars
» Trailmix Pedals
» Hazard Lite Rims
» Evo II Brakes
» Monolevers
» Cassette 3 Hubs
» Grips (Matt Berringer, Jimmy Le Van and Griswald)
» Twombolts (not pictured)

The Purple Rain colorway that made its debut at Interbike this year is available now.

Mike Aitken Raffle

The bike is one of our show bikes from this year’s Interbike, and one of our favorite show bikes ever. It’s a gold zinc plated S&M LTF and comes fully equipped with Odyssey’s Purple Rain colorway. A good portion of these components aren’t even available to the public yet, including a prototype Odyssey 9t cog, prototype Chase Hawk grips and all the Purple Rain (PR).

FRAME: S&M LTF, Gold Zinc
FORK: Odyssey Director, PR
BAR: Odyssey Lumberjack, PR
BARENDS: Odyssey Par Ends
STEM: Odyssey Elementary V3, Black
HEADSET: FSA Impact, Black
FRONT RIM: Odyssey Hazard Lite, 36h, PR
FRONT HUB: Odyssey Vandero V2, 36h, PR
FRONT TIRE: Odyssey Aitken, K-Lyte, 2.25″
FRONT SPOKES: G-Sport G-Spokes, Straight Gauge, Stainless, Gold
REAR RIM: Odyssey Hazard Lite, 36h, PR
REAR HUB: Odyssey Cassette V3, 36h (with 9t prototype cog), PR
REAR TIRE: Odyssey Path, K-Lyte, 2.10″
REAR SPOKES: G-Sport G-Spokes, Straight Guage, Stainless, Gold
SPROCKET: Odyssey Vermont, 25th, Black
CRANK: Odyssey Twombolt, 175mm, PR
PEDALS: Odyssey JC Trailmix, Magnesium, Looseball, PR
CHAIN: KMC, Kool Chain Light, Gold
GRIPS: Chase Hawk prototype, Black
LEVER: Odyssey Monolever, Medium, PR
CABLE: Odyssey Linear Slic Kable, Black
BRAKE: Odyssey Evo II, PR (with Clear Pads)
SEAT CLAMP: Odyssey Mr. Clampy, Black
SEAT POST: Odyssey Intac, Black
SEAT: Odyssey Aitken, Denim, Black with Gold Stitching


Recently, Mike Aitken was in a severe BMX accident. He has severe head trauma. The medical bills will be enormous. Mike is a professional rider and in his line of work he is not eligible for health insurance. They claim he is “too high risk.” Mike has contacted numerous insurance offices and has been denied by all. This is where the BMX community can come together and lend a hand to someone in need. You can help.

In collaboration with the 5050bmx, Odyssey is holding a raffle open to all those wanting to help out. $10 gets you 1 ticket, $20 gets you two and so on. What you will win is the bike in the flipbook above. To enter, please visit and click on one of the donate buttons at the bottom.

For more information and updates on Mike Aitken’s condition, please visit